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Details revealed for 49ers’ potential Super Bowl parade [report]

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Kyle Terada-USA TODAY Sports


If the 49ers escape Miami with a win, they’re coming home. And not just to Santa Clara.

Should San Francisco win Super Bowl LIV, San Francisco itself will be getting a parade. Mayor Willie Brown confirmed the general location to the Chronicle, while another source told the paper the parade would be down Market Street on Feb. 5.

“Well, I’m not inside of the 49ers’ chambers, but the time that I was near the doorway, I heard positive discussions, in which I am proud to say that [a parade] will be right here in our town,” Brown told the Chronicle over the phone. “The only question is, how in the hell do we pay for it?”

Brown said it was likely the team would help pay for the celebration, but the 49ers did not respond to comment from the paper.

The 49ers play and practice in Santa Clara, calling Levi’s Stadium home since 2014. Their last victory parade — 25 years ago, in 1995 — went down in San Francisco.

Brown referenced the at-time thorny relationship between Santa Clara and the 49ers as well as a simpler issue with Santa Clara hosting a potential parade.

“And besides that,” Brown said, “there’s no way you can have a parade in Santa Clara. What do they have, one shopping mall?”